The global economy has been in a slump since late 2008 and there is record unemployment in most developed countries. Consider offering SEO services to supplement your income or as your business. SEO or search engine optimization services are much sought after because an optimized Web page, site, or blog means more visitors and consequently, greater return on investment (ROI).
You could sell SEO services to make money. The company could then offer such SEO solutions as link building, blog commenting, social bookmarking, the use of Meta tags, and the use of sitemaps. You could make money from offering educational SEO services. You could educate SEO-challenged companies and individuals on the advantages of search engine optimization and on what it takes to have an optimized website. You could educate the SEO-challenged companies and individuals how search engines work, you could burst common SEO myths, and you could bring forth the differences between traditional marketing and SEO. Education is important because those you educate are likely to come to you for more SEO services.
So, how do you maximize the profits as a SEO reseller? To promote your SEO service, get as many clients as possible. You could do this by optimizing your own website for search engines. You could create a topical blog where people will see you as an expert. You could comment on popular blogs with links back to your website. You could do social bookmarking and you could list your website in Web directories.
You could place ads to sell your SEO reseller service. Paid ads such as Google AdWords are the most effective. Ads are advantageous in that only those who like what you have to offer will click on them, meaning you get a targeted traffic. You could sell your SEO service in the offline world. Talk about your SEO service whenever you are called upon to address people. Consider giving out business cards with the name of your company.
You need to gain the trust of your customers if you are to get a return on investment (ROI) as you sell SEO services. You could do this by using White Hat SEO techniques only and by delivering the desired results. Do reputation management whenever somebody badmouths you. You should offer incentives such as discounts to remain competitive and you should pay your employees well, so that they are motivated to help you in promoting the business. You will increase your profits by developing an SEO primer, an elementary resource in the form of brochures, eBooks, presentations, or videos.